Being steady as our base

    This kind of strategic orientation is established on the basis of the deep understanding of market circumstances and risk that the stock investment funds face. The core idea of being steady as our base is to control risks effectively and to provide long-term and stable returns for fund-holders. We reject any short-term actions that would harm the long-term interests of investors.


    Standard Operation

    This is the tactic embodiment of our strategic concept of being steady as our base. The primary meaning of standard operation is regularity of management and operation. Regularity is the lifeline of the survival and development of the company. The standard operation expresses itself as institutionalization and conformity of procedures in all the matters. Such operation rules with institutionalization and conformity as the basis have two-fold connotations. Firstly, the current market statues must be complied with. Secondly, we should come close to the norms and standards acknowledged by international counterparts. Therefore, there is vast space of practice and exploration for our company in standard operation.


    Elaborate Management

    The main task of the company is to manage fund assets scientifically, to be responsible for investors and to make them satisfied. The first prerequisite of managing funds is to manage human resources well. Therefore, we shall train a staff team that meets the needs of fund business expansion and understands deeply and strives to practice our concepts. All the management systems and measures are meant to form a mechanism that displays a team spirit of humanism and encourages devotion and creativeness, so as to bring everyone’s creativity into full play. On this basis, our company will build up a legal person’s management structures in line with features of fund companies, clarify duties and rights of all positions and stipulate the procedures of all kinds of work to ensure the efficient and safe operation of fund asset. The company will improve the existent management modes and strive to realize effective and scientific management, according to the development of markets.


    Striving to be first-class

    It is the long-term development goal of our company to strive to achieve first-class performance, first-class management and first-class service.

    First-class performance refers to good performance under certain risks. Before the risks of all securities investment funds are not segmented by the current market, the company will take effective countermeasures to control risks and enhance the results and benefits of fund assets operation, so as to meet the needs of investors.

    First-class management means that our company must possess the management level and capability of excellent fund management companies in the world. Hence, our company sets forth the present important task of seeking suitable international partners and introducing advanced and effective management methods form abroad. Our company will send employees abroad to raise their job abilities and provide personnel support to elevate the overall management level.

    First-class service is the expression of the concept “customer-oriented”. The first-class management and first-class performance are all for maximization of customers’ interests. First-class service includes all-round personal services before, during and after the investment process, which really embodies the principle of “being faithful to others’ trust “ and “faith and credit”.

    The basis of “striving to be first-class” is that the company must possess the endless learning ability and quick response ability and the company should become a learning organization.